“Impressive. Supportive. Genuine. Loyal. Family.” that’s how April Weseloh would describe Trissential in 5 words. As Trissential’s Marketing Manager, she enjoys using her creative brain to refine our strategy and showcase Trissential as the unique trusted partner that we are.
What makes you excited to start work each day?
The strategy behind B2B marketing keeps my creative gears turning. I am always thinking of new and interesting ways to showcase Trissential as the unique trusted partner that we are – setting us ahead and above the competition, especially in this highly digital world.
What’s your biggest motivation in life?
Since I was little, I have always been a very independent person determined to live alone with three dogs. Now almost married with two step-kids and two cats, I see that vision is a bit different. Yet, my motivation to be a self-reliant, independent, strong woman has always remained which pushes me to further my career as far as it will take me.
What is the most important accomplishment of your career?
The promotion to Marketing Manager felt really good, along with my recent certification as a Digital Marketing Professional through the Digital Marketing Institute and American Marketing Association.
What do you do when you are not working?
I love art and design and I have a Bachelor’s Degree in Interior Design from the Art Institute International. When I am not working, I spend a lot of time updating, rearranging and improving my home both inside and out. I love helping my friends and their independently-owned businesses – web design, logo/brand creation, marketing advice, you name it. I also enjoy drawing, music, and lounging outside on the patio (wine or margarita in hand).
Who is your biggest hero?
Perhaps my fiancé Bryan. He served our country for 22 years – two deployments, serving in both Army and Army National Guard, and recently retired as Sergeant First Class. His life experiences are deep and remarkable I am constantly learning from him. And bonus, he is by far the funniest person I have ever known.
What’s the best part about being a Marketing Manager?
There are so many moving parts within multiple areas of marketing that makes each day different from the other. The strategy and design allow me to use my creative brain – always creating and trying new approaches and ideas to see what works best.
How would you describe Trissential in five words or less? (or more, we don’t mind)
Impressive. Supportive. Genuine. Loyal. Family.
Want a glimpse into other Trissential Essentialists? Find more employee spotlights here